American Marketing Association

COMMUNITY SERVICE 2007-2008

If you are interested in any of the community services events, would like to know how to become involved, or have ideas for future community service projects, please contact Dr. Warrington at Traci.Warrington@salve.edu.

Bring a Can to Class Day: October 2007
Food Drive: November-December 2007
Fleece Scarves: December 2007
Christmas Trees for Charity: November 2007
Holiday Cards: December 2007
Cell Phone Drive: January-April 2008
Hug Me Tight Pillows: January 2008
Eye Glass Drive: February - March 2008
Dress for Success: April 2008

Spring 2007 Events

February 14
9am – 2pm: Valentine’s Fundraiser

February 21
6 – 7pm: Hug Me Tight Pillow Community Service Event

March 21
6pm – 7pm: Professional Image Workshop for MLK Center Clients

A Support the Troops Drive and Cell Phone Drive for domestic violence victims will continue throughout the Spring Semester.

Fall 2007

The SRU AMA organized and participated in a number of community service events during the Fall Semester.



Click pictures for larger versions

Community Service Project
The SRU AMA has adopted the Women’s Resource Center of Newport and Bristol Counties this year, and is working with the Center on a number of projects including creating 2 marketing plans, applying for an AMAF grant to support the recommendations in the marketing plans, a food drive, cell phone drive, and a gift card drive.

In cooperation with the Women’s Resource Center of Newport and Bristol Counties, Rhode Island, the Salve Regina University AMA Chapter is working with the Center to create a rebranding strategy which includes testing and selecting a new name for the Center, to create a new marketing plan to attract new donors for the organization, and to create a marketing plan to increase potential client knowledge regarding the breadth of services offered.

The Women’s Resource Center serves 1,500 to 2,000 domestic violence victims each year at its two locations in Newport and Warren RI. These victims, who usually leave on short notice and without very much, come to the Center to seek help and refuge from a domestic abuser. They provide these victims with a safe home to stay in, court advocacy, counseling for both adults and children who witness, and assistance in deciding their options to become economically dependent. The Center also works with schools, businesses and other social service agencies in the prevention of violence to promote healthy relationships and peaceful solutions. Many are not aware of the Center or the breadth of services they provide.